✨ My Journey So Far
2023 – Visual Designer
After completing my 6-month internship, I transitioned into the role of Visual Designer at Wooble, where I took on greater responsibility in shaping the visual language of the brand across multiple platforms. Key Responsibilities & Achievements: • Led the design of high-impact visuals for Wooble’s product interfaces, marketing campaigns, and social media channels • Designed end-to-end UI components with a focus on modern design principles, accessibility, and user engagement • Developed branding elements for new features, sub-products, and internal campaigns • Collaborated with developers to ensure pixel-perfect implementation of UI designs • Contributed to Wooble’s design system, improving workflow efficiency and design consistency This role allowed me to elevate my design thinking, take creative ownership, and contribute meaningfully to the brand’s growth and visual identity.
2022 – Graphic Designer Intern
During my 6-month internship at Wooble, I collaborated closely with the design and marketing teams to create impactful visual content for the brand’s digital presence. My work contributed to Wooble’s mission of building a strong career-focused community through engaging and professional design. Key Contributions: • Designed social media graphics, carousels, and ad creatives aligned with the brand’s visual identity • Assisted in developing UI/UX mockups for web and mobile platforms • Created promotional assets for events, webinars, and product launches • Contributed to brand guideline updates and ensured visual consistency across platforms • Participated in brainstorming sessions and executed ideas from concept to final design This experience helped me strengthen my visual storytelling skills, adapt to real-world brand challenges, and work in a fast-paced startup environment.
2021 – Freelancer
During my freelance journey as a graphic designer, I had the opportunity to work with a diverse range of clients — from startups and solopreneurs to established brands. I specialized in creating visually compelling designs that aligned with each client’s brand identity and messaging. What I delivered: • Designed logos and brand identity systems that helped businesses stand out • Crafted social media creatives, posters, flyers, and ad banners for digital campaigns • Built pitch decks and presentations with clean, modern visuals • Developed UI mockups for websites and mobile apps with user-first thinking • Created custom illustrations and infographics for better visual storytelling My focus was always on delivering thoughtful, strategic, and aesthetically powerful designs that not only looked great but also served a clear purpose.
🧩 Proof of Work
ColorBoxed – Modern Illustration Mockups
ColorBoxed is a series of modern illustration mockups built around the concept of vibrant color blocks paired with minimal yet expressive illustrations. This design project explores the power of visual hierarchy and color psychology to grab attention and convey mood.
Each mockup features:
• Abstract or character-based illustrations
• Bright and contrasting color combinations
• Boxed compositions that frame content with visual impact
• Clean typography and balanced white space for aesthetic appeal
These mockups are ideal for creative agencies, product launches, or personal branding kits that aim to deliver memorable and visually distinct messages. Whether used in print, presentations, or digital campaigns, ColorBoxed ensures your content is never overlooked.
SkillWise – Technical Assessment UI
SkillWise – Technical Assessment UI is a dynamic, category-driven quiz interface created to evaluate users’ technical skills in various programming languages and frameworks such as HTML, CSS, Java, Express.js, React, and Python. The design emphasizes clarity, interactivity, and motivation with a clean dark theme, rounded containers, and intuitive button feedback.
Key features include:
• A category selector with popular tech stacks
• A multi-question assessment flow (10 questions total)
• Real-time answer feedback with visual cues
• Interactive “Next” button for seamless navigation
• Localized language support (Indonesian in this case), making it adaptable for global use
This UI is ideal for coding bootcamps, e-learning platforms, or internal company assessments where a modern and accessible user experience is key.
Wooble Career Dashboard – Personalized Growth Companion
As a Visual Designer at Wooble, I was tasked with creating a dynamic and intuitive dashboard interface that empowers users to track and accelerate their career growth. The Wooble Career Dashboard is a central hub that combines user engagement, personalized learning, and mentorship discovery into a cohesive visual experience.
Key features of the design:
• Personalized Metrics: Portfolio score, LinkedIn score, and mood tracking for a holistic self-assessment.
• Daily Career Tools: Includes streak trackers, daily quotes, and AI-driven career insights to keep users motivated.
• Interactive Recommendations: Courses, certifications, and networking events curated based on user progress.
• Mentorship Hub: Suggested mentors with professional tags and a dedicated idol mentor highlight.
• Engagement Widgets: Weekly challenge and “AI Career Fortune Teller” to gamify growth.
The design applies modern UI principles, including:
• Glassmorphism & Neon Glow Aesthetics
• Responsive Grid Layout for Dashboard Content
• Soft Shadows, Smooth Sliders, and Intuitive Microinteractions
This project demonstrates my skills in user-centered design, dashboard UI layout planning, and brand consistency, while also enhancing the user’s motivation and career development experience.
🏆 My Wins That Mattered Most
Shipped My First Major Product
Designed and launched the Wooble Career Dashboard, a complete growth companion with personalized metrics, mentorship hub, and gamified tools — significantly boosting user engagement.
Transitioned from Intern to Visual Designer
After a successful 6-month internship at Wooble, I was offered a full-time role where I contributed to shaping the brand's visual identity across web, social, and product.
Built My Own Visual Language
Through projects like ColorBoxed and SkillWise UI, I developed a unique aesthetic style blending bold colors, structured minimalism, and intuitive interactions — a turning point in my design maturity.
📚 Books / Ideas That Shaped Me
Steal Like an Artist
— Austin Kleon, Published in 2012, based on Kleon’s keynote speech at The Broome Community College
This book reshaped my understanding of creativity by breaking down the myth of originality. It made me realize that innovation often comes from remixing, reinterpreting, and reimagining ideas that already exist. The simplicity and honesty in Kleon’s words gave me permission to embrace inspiration from others without guilt and instead focus on adding my voice to the conversation.It influenced the way I approach design and creative problem-solving. I began looking at design patterns, trends, and references as fuel rather than limitation. It helped me move faster in my creative process, let go of perfectionism, and build more confidently by focusing on execution rather than waiting for the “perfect idea.” This mindset shift was pivotal in growing my visual design identity.