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The tone is firm but respectful, showing clarity without sounding arrogant. I used bold typography to create strong visual hierarchy and quick readability. The design focuses on message clarity over decoration to match the brand tone. I deliberately avoided aggressive wording and excessive visual elements.
This post targets students and fresh graduates who rely heavily on resumes and certificates to showcase their skills. The aim is to trigger self-reflection and curiosity by challenging a common belief. The emotion intended is motivation and awareness. The bold typography and minimal design help stop scrolling quickly and deliver a clear message. The post is optimized for shares, encouraging users to relate and share it with peers.
