Ankit Sharma
Digital Marketing Specialist | SEO & Paid Ads Expert
✨ My Journey So Far
2021 – DigitalX Solutions | Senior Digital Marketing Executive
Leads SEO and paid ad strategies for multiple clients in the e-commerce, education, and travel sectors. Handles Google Ads campaigns, optimizes landing pages, and monitors performance to achieve measurable KPIs such as CPC, CPA, and ROAS. Works closely with the content team to ensure SEO best practices in all marketing content.
2022 – Google Ads Search Certification – Skillshop
Learned advanced Google Ads strategies, including keyword targeting, bidding strategies, and conversion tracking for higher ROAS.
2022 – SEO Professional Certification – SEMrush Academy
Completed an advanced SEO certification covering on-page optimization, link building, site audit techniques, and competitor analysis.
2017 – IIT Delhi – B.Tech in Computer Science
Completed B.Tech in Computer Science, with a focus on analytics, algorithmic thinking, and web technologies. Developed an interest in digital marketing during an internship, where I managed SEO and Google Ads campaigns for an e-commerce startup.
🧩 Proof of Work
Paid Ads & SEO for Travel Agency Website
Developed and executed an integrated SEO and paid ad strategy for a travel agency. Implemented an SEO overhaul for blog pages and optimized landing pages for “cheap vacation deals” and “luxury holidays.” Ran Google Ads and Facebook Ads campaigns targeting affluent travelers and niche vacation packages. Ensured ad creatives matched high-performing keywords and updated campaigns based on weekly performance metrics.
Read more →
SEO Strategy & Paid Ads for E-Commerce Platform
Led a full-stack digital marketing strategy for an e-commerce platform selling home decor. Optimized the website’s product pages for long-tail keywords, improved site speed, and implemented a backlink strategy. Managed Google Ads campaigns, improving product ad CTR by 30%. Worked with the web development team to ensure mobile-friendly design and optimized user experience.
Read more →