Ashish Reddy
Writer. Thinker. Hook-Master. Building Brands with Every Word.
✨ My Journey So Far
2025 – The “Celebrated” Era Begins
Invited to guest speak in 2 content creator workshops Now mentoring junior writers & working on a book: “Write Like a Human. Sell Like a Pro.” • Ghostwriting for high-growth founders • Specializing in storytelling for D2C, SaaS, and edtech • Believes writing is not just content—it’s capital
2023 – Content Meets Strategy
Hired by 3 early-stage startups as a contract content strategist Now working with founders to align voice, positioning, and conversion across channels. Helped a Web3 tool rebrand and go from 0 to 2,000 beta signups
2020 – Deep Dive into Copywriting
🔍 Self-taught via YouTube + Copywriting Twitter Spent the pandemic learning from the best—Ogilvy, Joe Sugarman, Alex Cattoni. • Built a Notion swipe file of over 300 ad headlines • Wrote daily hooks for fun; treated Instagram bios like Twitter one-liners • Took Copyhackers’ “10x Landing Pages” course
2019 – Discovering the Craft
✍️ Interned as a blog writer for a student-run startup Wrote blogs on productivity, career tips, and student mental health. • Learned SEO basics & WordPress • Joined a writing community on Telegram – stayed up late critiquing strangers’ drafts • First freelance gig: ₹500 for a college event writeup (flexed it hard)
2018 – B.A. in English Literature (Osmania University)
Started writing poetry on Instagram and Medium. Fell in love with how words could move people.
📚 Books / Ideas That Shaped Me
Storytelling Frameworks (Pixar’s Story Spine + Hero’s Journey)
Helped me structure content like mini-movies—whether it’s a caption, a thread, or a landing page.
Show Your Work
— Austin Kleon
Made me realize I don’t need to be perfect to share. I just need to be real, consistent, and valuable.
The 3-Second Rule
If you can’t hook someone in 3 seconds, you’ve lost them. I use this rule for headlines, hooks, even voice notes.
The Psychology of Persuasion
— Robert Cialdini
Opened my eyes to why we click, buy, and say “yes”—crucial for every line of copy.
Everybody writes
— Ann Handley
Taught me that great writing isn’t about sounding smart—it’s about sounding human.