Launch Plan for a New EdTech App in Tier 2/3 Cities
62 XP
Deadline: May 31
Business Strategy
Challenge Overview
Build a go-to-market strategy for launching an EdTech app in Tier 2/3 Indian cities: Design a complete launch and marketing strategy for an EdTech product aimed at students in Tier 2 and Tier 3 cities in India. Focus on affordability, language preferences, and regional marketing channels to drive adoption.