An action-packed launchpad for freelancers, career switchers, and marketers to master paid ads, targeting, creative optimization, and ROI-driven campaigns — with real-world projects and portfolio-ready work.
43
Students
4.5
Rating
25
Hours
Advanced
marketing
Featured
12 modules
Certificate included
Join 43+ learners
About This Launchpad
Master the art of running high-performing digital campaigns with this action-packed Performance Marketing Launchpad. Designed for beginners, freelancers, and marketers looking to scale their impact, this 10–15 hour course takes you through every stage of the performance marketing journey — from full-funnel campaign strategy to targeting, creative optimization, paid ads, and analytics.
You’ll work on real-world templates and projects that simulate client work, enabling you to confidently launch and manage Meta and Google ad campaigns, write compelling ad copy, optimize creatives, and measure results. Whether you’re building a portfolio, running your own business, or starting a new career path, this course gives you the toolkit to run campaigns that don’t just get clicks — but conversions.
What You'll Learn
Design full-funnel digital campaigns
Execute paid ad campaigns on Meta & Google
Perform advanced audience segmentation and targeting
Write and test high-converting ad creatives
Build optimized landing pages for conversions
Analyze campaign performance with attribution models
Use AI tools to ideate content and scale campaigns
Create a portfolio-ready performance marketing case study
I appreciated the hands-on approach in this course. The projects were relevant and helped solidify my understanding. Could use a few more advanced topics, but still very valuable.
Oct 7, 2025
A
Anjali Varma
Solid course, would recommend
4.0
The course delivers what it promises. Content is relevant and practical. A couple of videos could be more detailed, but the overall quality is high. Happy with my purchase.
Oct 7, 2025
S
Stewart Little
Very helpful and informative
4.0
Learned a lot from this course. The structure is good and most concepts are explained well. Some modules felt a bit rushed, but overall it was a great learning experience. Good value for money.
Oct 7, 2025
A
Aisha Khan
Game changer for my career!
5.0
This launchpad has been a game changer. The practical insights and industry-relevant content helped me land a better position. The support from instructors was amazing too. Highly recommended!
Oct 7, 2025
H
Harjeet Kaur
Worth every rupee spent
5.0
Fantastic course with excellent content quality. Everything is explained clearly with real examples. I completed it in 3 weeks and immediately started applying what I learned. Could not ask for more!
