Pooja Agarwal
Social Media Strategist | Personal Brand Builder for Creators
✨ My Journey So Far
2021 – Freelance Social Media Strategist & Content Creator
Worked with over 15+ solopreneurs, coaches, and small brands to design Instagram and LinkedIn content strategies. Specializes in building personal brand narratives, content buckets, and storytelling through reels, carousels, and newsletters. Also provides creative direction and performance analysis.
2023 – Instagram Algorithm Mastery – The Instagram Lab
Focused on reel performance, hashtag strategy, post timing, engagement hacks, and analytics tracking. Applied these techniques to client and personal content calendars with consistent 2x growth in reach.
2022 – The Creator’s Blueprint – GrowthSchool
Covered niche discovery, audience growth, content hooks, storytelling formats, and monetization frameworks. Implemented learnings to grow client pages from scratch to 10k+ followers organically.
2017 – Indraprastha University, Delhi – BA (Mass Communication)
Graduated with a focus on digital media, content production, and audience psychology. Led the college magazine’s editorial team and curated social campaigns for college fests. Developed a strong inclination toward digital storytelling and the creator economy.
🧩 Proof of Work
Thought Leadership Content for Productivity Coach (LinkedIn)
Built a content calendar and ghostwrote LinkedIn content for a productivity coach targeting mid-career professionals. Crafted weekly carousels, storytelling posts, and opinion-based formats with strong CTAs.
Helped the client build visibility, get podcast invites, and close 3 inbound clients in 2 months. Also included analytics tracking and format experimentation.
Instagram Growth Strategy for Fitness Coach
Designed a 60-day content growth plan for a personal fitness coach with under 2,000 followers. Repositioned bio and content pillars, introduced value-based reels, and launched weekly transformation story series.
Created a viral 30-day "Fitness Myth Buster" reel campaign, blending facts with humor and trends. Tracked analytics weekly and adjusted formats accordingly.