“Adapt with AI, Lead with Humanity”

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Project Description My chosen arena is the marketing and strategy domain in multinational corporations, where the biggest challenges today lie in consumer saturation, digital noise, and intense competition. By 2030, AI will transform this industry with hyper-personalized campaigns, predictive analytics, and automated decision-making. While this creates immense opportunities for efficiency, it also poses risks of over-reliance on machines and loss of human creativity. My winning strategy is to build expertise in brand management, digital marketing, and strategic leadership, while staying ahead of AI tools and leveraging them as enhancers rather than replacements. Alongside, I will explore entrepreneurial ventures that fuse technology with consumer needs. My human edge is strong communication, disciplined execution, and the ability to think creatively beyond data. Motto: “Adapt with AI, lead with humanity.”

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Akaash Jaiswal

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