Project

Content Calendar Planning

Planned and scheduled content for a quarter to ensure consistent brand messaging and engagement.
Innovative
386 views #Content Strategy #Social Media Planning #Engagement Tactics #Branding #Content Scheduling
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Project Overview

For this project, Shreya Pandey developed a detailed content calendar for a brand’s social media presence. The objective I was to ensure consistent and timely content delivery that resonated with the target audience and supported the brand’s broader marketing goals. Shreya worked with the content team to plan posts across various platforms like Instagram, Facebook, and Twitter. The calendar included a mix of promotional, educational, and entertaining content, with specific posting schedules to maintain audience engagement. Shreya also coordinated with influencers and stakeholders to ensure all content I was aligned with the brand voice. This proactive approach helped the brand maintain a consistent and strategic presence online, contributing to increased follower engagement and brand loyalty over time.

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