OMNIVERSE: Where Comics Live - A Brand Film

The project showcases a clear, compelling story that captures an original concept of a fictional brand named OMNIVERSE, that feels anything but fake. The ad video's creative direction aims to create an immersive surprise for the audiences. It features the actor going about her day when she unexpectedly encounters various comic characters through her mobile screen that blend with her reality. This audio-visual magic highlights how the app intends to turn the user’s surroundings into an active part of a story, making every read an unexpected adventure! The project also includes a mockumentary-style video that reports on the broader impact of this dynamic comic universe, along with a fictional news article providing narrative context for OmniVerse's launch and it's perceived impact on the entertainment industry. All these elements blend together and create a unified, creative campaign that aims to define the brand's identity via impactful storytelling and video editing.