Sumit Jha
Aspiring Social Media Marketer | Building Brands with Creativity
✨ My Journey So Far
2023 – Content Creation & Personal Branding – GrowthSchool (Workshop)
Learned content hooks, creator branding, storytelling formats, and distribution hacks. Started building his own meme page based on these learnings.
2023 – ContentBuzz Media | Social Media Intern
Created content calendars, researched trends, and produced reels and carousels for D2C and lifestyle clients. Handled Instagram stories and copywriting, helping improve engagement rates by 20%. Collaborated with the creative team to brainstorm viral formats.
2023 – Instagram Marketing Fundamentals – Udemy
Covered visual storytelling, captions, hashtag strategy, reels optimization, and brand voice development. Applied learnings directly during internship for client content plans.
2022 – Christ University, Bangalore – BBA in Marketing
Pursuing marketing with a focus on digital communication and content creation. Leads the college social media club and has organized multiple student-led campaigns. Passionate about memes, storytelling, and creating brand content that breaks the scroll.
🧩 Proof of Work
Social Media Campaign – “Campus Hustle Stories”
Conceptualized and executed a digital campaign spotlighting students running side hustles (freelancing, small businesses, creators). Designed a series of Instagram interviews, graphics, and reels capturing their journeys.
Collaborated with 12 student entrepreneurs and managed weekly publishing. Got shoutouts from the college page and featured in a local youth magazine.
Student Meme Page Turned Personal Brand Lab
Started an Instagram meme page targeting college students and turned it into a platform to experiment with personal branding content. Created reels, skits, and carousels mixing humor with marketing insights.
Documented growth experiments like hashtag testing, reel timing, and engagement boosts. Built a follower base of 5k+ in 4 months organically.