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This project showcases my creative copywriting and SEO content writing skills for MindBloom Co., completed as part of Unstop’s “Shake Up the Script” and “MindBloom Blog Mastery” challenges. 🔹 Round 1: Product Copy Rewrites Rewrote product descriptions for CalmEase Herbal Tea and FocusFlow Scent Roller Adapted one description into three distinct tones: Formal, Witty, and Gen Z Included a tone strategy note for audience alignment 🔹 Round 2: Blog Writing Wrote a 300-word blog post addressing stress relief using CalmEase Structured with SEO-friendly headings, a clear hook, and relatable storytelling Included a meta description and a featured image concept