Project Overview

Ran a self-led 7-day Reels challenge for a new pet accessory brand. Focused on consistent brand voice, used trending audio with personalized storytelling, and added subtitles for accessibility. Each Reel had a clear CTA and was designed to test different formats (product demos, memes, behind-the-scenes). Measured success using Instagram insights and documented the entire process in a LinkedIn case study, which attracted outreach from other small brands.

Project Images

Project Claps

3 claps

Recent Clappers

Showing 3 of 3 clappers

Bibhu Prasad Akaash Jaiswal Ashish Reddy

Discussion

Please log in to join the discussion.

Load More Comments

More by  Rina Patel

Social Content Strategy for Sustainable Beauty Brand

Gained 4K+ new followers, 28% engagement rate, and 3X story view growth in the first month.

Similar Projects

Team Coordination Workflow

This project showcases my approach to managing and coordinating workflows across cross-functional teams, ensuring smooth communication, timely task execution, and efficient delivery of 15+ social media projects.

Pragyan paramita Pattanaik

30-Day Content Calendar Project

Developed a 30-day content calendar to plan and organize social media posts across platforms. The project includes content themes, post formats, and scheduling to maintain consistency, improve engagement, and support overall brand presence.

Pragyan paramita Pattanaik

CarrerLens

Who this post is for: This post is targeted at students and early professionals who rely heavily on resumes and certifications to showcase their abilities, often without demonstrating real, practical work. What emotion it is trying to trigger: The design aims to create a sense of realization and slight discomfort. It pushes the viewer to reflect on whether they are only listing skills or actually proving them through action. Why someone would stop scrolling: The strong visual contrast between the “Resume” and “Actual Work” sections immediately grabs attention. The bold central statement, “Resumes list skills. Work proves them.” is simple, direct, and relatable, making the viewer pause and process the message. One engagement metric you are optimizing for: This post is optimized for shares, as the message is highly relatable and encourages users to share it with peers who are in a similar stage of building their careers.

Kohinoor Gupta