Project Overview

A high-impact static social media post designed to challenge traditional hiring mindsets and promote Wooble’s proof-of-work philosophy. The goal was to create a scroll-stopping visual that communicates clarity, urgency, and action while maintaining brand maturity and credibility.

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More by  Hriday Jadhav

Founder Pressure Simulation — Why Wooble Rejects 90% of Applicants

A rapid-turnaround social post created under time pressure, simulating real founder-level expectations. The goal was to communicate Wooble’s hiring philosophy with clarity, maturity, and restraint while maintaining strong visual hierarchy and scroll-stopping impact.

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Engagement Audit & Redesign (Advanced)

Pick any existing Wooble social media post (Instagram or LinkedIn). Post i picked : (2nd image) 1. What works: The original post actually has a clear message. Using icons for each skill helps people scan the information quickly, which is a big plus for social media. The "Independent Thinking" lightbulb right over the head is a bit cliché, but it gets the point across. 2. What doesn’t: It feels very "AI-generated" in a way that’s getting a bit old for people on LinkedIn. The lighting is too perfect, the person looks a bit robotic, and the "arena" background is kind of intense. Even the icons and text, the whole post is just a single AI generated image. Nowadays, with the increasing rise of almost everyone using AI, relying entirely on AI does not give the user an edge and they have nothing to set them apart from others . 3. What’s unclear: The hierarchy is a little messy. My eye jumps from the title to the lightbulb, then tries to circle around all five skills while also looking at the person in the middle. There's just too much competing for attention at once. 4. What’s missing: Personality. It feels like a page from a corporate textbook. There’s no "edge" or specific brand voice that makes me think, "Oh, this is definitely a Wooble post." It lacks that "stop-scrolling-because-this-is-different" factor. 5. One missed engagement opportunity: The original post is too "closed." It gives the info and that's it. It doesn't really challenge the reader or force them to look at the caption to find out what those "5 things" actually are—it just lists them all right there, so there's no mystery left to click on. My Redesign: 1st Image

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Execution > Potential

The tone is firm but respectful, showing clarity without sounding arrogant. I used bold typography to create strong visual hierarchy and quick readability. The design focuses on message clarity over decoration to match the brand tone. I deliberately avoided aggressive wording and excessive visual elements.

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Proof > Paper

This post targets students and fresh graduates who rely heavily on resumes and certificates to showcase their skills. The aim is to trigger self-reflection and curiosity by challenging a common belief. The emotion intended is motivation and awareness. The bold typography and minimal design help stop scrolling quickly and deliver a clear message. The post is optimized for shares, encouraging users to relate and share it with peers.

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