MindBloom Mental Wellness Campaign | Coâ€Ļ
Project

MindBloom Mental Wellness Campaign | Copywriting + Blog Strategy

A creative content campaign crafted for MindBloom Co. as part of the Write to Influence challenge. Includes rewritten product descriptions, multi-tone adaptations, and a blog post addressing Gen Z mental wellness.
💡 Innovative
#Copywriting #Content Strategy #Mental Health #Product Marketing #Blog Writing #Gen Z
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Project Overview

This project showcases a creative content campaign developed for MindBloom Co. as part of the Write to Influence: Word-Slinger Showdown. It features rewrites of two mental wellness product descriptions tailored for Gen Z and Millennial audiences, multi-tone adaptations to demonstrate voice versatility, and a blog post that integrates one of the products as a practical mental health tool. The work combines clarity, empathy, and strategy to align with MindBloom’s mission of promoting accessible mental wellness.

About the Creator

Mohit Kumar Shah

Mohit Kumar Shah

Creative Copywriter
Ramjas College, Class of 2026
SEO copywriting Brand Storytelling Content Strategy Content Structuring Content Funnel Strategy Ghostwriting Go-To-Market Strategy
Joined: Jul 2025

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