Project

SEO Optimization for D2C Beauty Brand

Increased search visibility by 180%, and the blog became the 2nd highest traffic source after ads.
🚀 Pivotal
193 views #SEO #D2C #Beauty #On-page Optimization
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Project Overview

Built an SEO strategy from scratch for a new D2C skincare brand. Researched user search behavior, wrote product-led blogs, and guided the tech team on core web vitals. Integrated schema markup and optimized category pages with semantic keywords.

Also created educational content around skincare routines to build trust and improve retention.

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