Design A Better SaaS Analytics Dashboard

Create a web dashboard experience for a small business owner using a SaaS product to track sales, traffic, and campaign performance. The current product has data but does not help the user quickly understand what needs attention. Your task is to improve clarity, prioritisation, and decision-making.

Challenge closed

Evaluation only · Closed

The brief

Your submission must include: 1) user goal and dashboard context, 2) information architecture or content hierarchy, 3) dashboard wireframes or final UI, 4) treatment of empty, warning, or trend states, and 5) a short explanation of how your dashboard helps users make faster decisions.

Deliverables

Your submission must include: user goal and dashboard context, 2) information architecture or content hierarchy, 3) dashboard wireframes or final UI, 4) treatment of empty, warning, or trend states, and 5) a short explanation of how your dashboard helps users make faster decisions.

Evaluation criteria

We will evaluate prioritisation of information, dashboard structure, readability, visual hierarchy, actionability of insights, and how well the design supports real monitoring and decision-making instead of just displaying charts.

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